Public Relations

BPR defines public relations as building better relationships with your various “publics” – that is, your employees, customers, potential investors, members of the community and other stakeholders.    BPR will help you first define and prioritize your stakeholders, and then develop and tailor your message and brand to optimally reach your stakeholders in order to establish long-lasting partnerships.

Media relations

If you don’t tell your story, someone else will.

Beverly has spent the majority of her career fostering relationships with industry and national journalists as a long-term investment for her clients.  The journalists she works with know that she will bring them credible and newsworthy stories and as a result, BPR is uniquely positioned to leverage this relationship to generate positive, timely and strategically focused media coverage to maximize the benefits of your products, new initiatives or other corporate communications.

Your story is important and you have a finite amount of opportunities to tell it.  BPR will help you craft a message that will resonate with your audience and make you look like THE industry expert.

Media training

First impressions can make all of the difference, and BPR will ensure yours counts.

Giving a good interview is imperative and you only have one shot to look and sound brilliant. BPR provides training for executives and managers that will help you not only feel comfortable in interviews but able to convey your message in a straightforward manner that speaks to your audience. .

Social Media

BPR can incorporate Social Media into your communication strategy and turn “tweets” into business communication.

Using Social Media tools will help you reach a new audience and a new generation.  BPR will help integrate Social Media into your overall communication strategy, through Facebook, Twitter, LinkedIn, Blogging, or countless other options that can keep your company up to speed with the fast-changing world around us. 

Speaking Engagements

Speaking opportunities are a strong marketing, public relations and business development tool.

Attendees learn about your executives’ expertise and can immediately network with your speaker which smoothes the way for development of new customers. Reporters and editors covering your speaker's presentation can often lead to additional publicity.

BPR can help get your executives or technical experts speaking engagements at industry conferences and functions.